visual presentations on some surface, such as a wall, canvas,
computer screen, paper, or stone to brand, inform, illustrate, or
entertain. Examples are photographs, drawings, Line Art, graphs,
diagrams, typography, numbers, symbols, geometric designs, maps,
engineering drawings, or other images. Graphics often combine text,
illustration, and color. Graphic design may consist of the
deliberate selection, creation, or arrangement of typography alone,
as in a brochure, flier, poster, web site, or book without any other
element. Clarity or effective communication may be the objective,
association with other cultural elements may be sought, or merely,
the creation of a distinctive style.
Graphics can be
functional or artistic. Graphics can be imaginary or represent
something in the real world. The latter can be a recorded version,
such as a photograph, or an interpretation by a scientist to
highlight essential features, or an artist, in which case the
distinction with imaginary graphics may become blurred.
M2A is also active
in making other print graphics such as designing brochures,
catalogues, business cards and commercial posters.